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Double Cleansing: How & Why You Should Be Doing It

What is Double Cleansing & How to Do It | RAWW Cosmetics | 01

Things are better in twos: tandem bicycles, Kath and Kim, socks, gin and tonic, scoops of ice-cream...and cleansing!

That’s because double cleansing helps keep your lovely face as clean and radiant as can be, and allows your other skincare products to sink more deeply into your skin for maximum effect.

Keep reading to find out how and why you should consider adding double cleansing to your skincare routine!

What is double cleansing?

Like many of the latest and greatest skincare innovations, double cleansing began in the skincare meccas of Korea and Japan. In recent times, it has spread much further afield, with more and more people around the world discovering its awesome benefits.

Double cleansing ensures your pretty face is super clean, and removes the build-up of makeup and grime. Super clean pores also mean your products can sink deeper into the skin - Hello superfood goodness!

Double cleansing involves two different cleansers working in harmony to produce the ultimate one-two punch for soft, clean skin. First, an oil-based cleanser lifts dirt and grime from your face, then another purifying, hydrating cleanser washes it away, and leaves all the good stuff behind.

Why double cleansing is all the rage these days

Facial cleansing is a bit like a window. Over time, that window will gather grime. You can wipe it with a cloth, but chances are it’ll be streaky and still retain some of the stubborn dirt. That’s single cleansing. To really wipe the window clean, you’ll want to do it properly.

The fact is, washing your face once is a good start. But to counteract the big city pollutants, makeup, dead skin, oils, grime, sunscreen and other skin contaminants your face picks up during an average day, a double cleanse is better.

With a clean canvas, your clean skin will allow active ingredients in your moisturising serums and creams to penetrate better, be absorbed more easily, and work more effectively. The result is ludicrously soft, clean, bouncy, nourished skin.

Double cleansing can also better prevent sebum buildup and bacteria, which can help fend off acne-related flare-ups. If you're a heavy makeup wearer (or prone to oil), double cleansing is a safety net for preventing sebum-related breakouts.

All of these benefits have helped double cleansing become one of the hottest skincare trends going.

When to double cleanse

We get it. Sometimes even just splashing your face with water can fall squarely into the ‘too-hard-basket’. For many reasons, a nightly double cleanse may not be for you. A lot depends on your lifestyle, whether you wear a lot of makeup, and your skin type.

What we do know is that, even if you don't wear makeup much, a good cleanse at the end of the day helps remove dirt and pollution, which can cause oxidative damage to the skin, and contribute to the breakdown of collagen, and development of wrinkles and sun spots.

For this reason, double cleansing is most beneficial at night when you may well have your makeup and sunscreen to remove. A double cleanse helps your other products penetrate better too, so it’s best done as part of your skincare routine.

Double cleansing is especially good if your skin is acne prone or oily. This process removes more excess oil than your regular cleanser without your skin feeling all tight and dry. But if your skin isn’t oily or is on the dry side, you may want to double cleanse a bit more sparingly.

Basically, it’s entirely up to you whether you double cleanse daily or less frequently.

How to double cleanse? Our double cleansing method

When was the last time you were lost for words? Was it that time your BFF told you that extra juicy goss? Or that epic finale to your fav TV show? If you’re new to double cleansing, we think you’ll have the same reaction!

We were lost for words too when we realised how simple yet effective double cleansing can be, simply by following these 2 steps:


Step 1: apply an oil-based cleanser

An oil-based or micellar water cleanser gently wipes off makeup, oil buildup, tenacious sunscreen formulas and more by breaking down the sebum of the skin, while leaving the natural hydrating oils behind.

Our Super Hydrate-ME Cleansing Oil is one of the best oil cleansers for double cleansing in Australia. It leaves your pores super clean and skin quenched with its calming, anti-inflammatory formula!

Hydrating, softening and nourishing - supercharge your cleansing regime with our luxurious oil cleanser, that not only melts away makeup and impurities but leaves your skin with a healthy afterglow.

It’s infused with super softening superfoods including macadamia, jojoba and avocado oils that firm, thoroughly cleanse, and nourish your skin without stripping it or clogging your pores.

Simply apply 2 pumps of Super Hydrate-ME Cleansing Oil to your palm, massage into your dry face for 60 seconds and wipe clean.


Step 2: apply a nourishing water-based cleanser

This is followed by a lathering cleanser that penetrates deeper into the pores, clearing away more of the bad stuff and providing your skin with nutrients and more of the good stuff.

If all that you want is dewy and super cleansed skin, ace your base with our purifying, hydrating and brightening Purify-Me Gentle Cleanser, the perfect companion to our cleansing oil.

Our calming and effective bouncy gel wash is made with coconut water to strengthen the surface of the skin, eliminate dead skin cells and quench your complexion.

Our gentle cleanser is supercharged with WildBerry Harvest to help skin retain water, Kakadu plum loaded with Vitamin C to give you a brightening boost, and a host of other purifying, refreshing and non-drying superfoods.

Massage into your skin for another 60 seconds. Because of how your facial follicles are positioned, we suggest washing upwards and outwards for a deeper cleanse. Wash face with warm water and pat dry.

Voilà - Super-clean skin! You can move on to the rest of your skincare routine. Or call it a night. We hope this article has helped you learn more about what double cleansing is, how to double cleanse, and why our natural products are among the best cleansers for double cleansing.

*Impromptu dance party* for our superfood infused, clean and Australian-made beauty products - for all.

If you’re like us and care about what goes on your skin and where it comes from, bring on the feel-good vibes and healthy superfoods in your beauty and lifestyle routine.
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